The Alzheimer’s Association International Conference (AAIC) in Toronto is wrapping up later this week, and over 5,000 attendees are going home with a trove of new, and sometimes conflicting information. We have selected a few highlights from AAIC 2016 and provide a summary for reference: The Claim: Brain Training Can Prevent Dementia The Reality: The… Read More »
LearningRx, a brain training & tutoring company, has been fined by the Federal Trade Commission (FTC) for making a range of false and unsubstantiated claims about the effectiveness of its cognitive training programs. LearningRx and its CEO, Dr. Ken Gibson, deceptively claimed that their brain training programs were clinically proven to permanently improve serious health… Read More »
. Lumosity, one of the largest online brain training sites, has been hit with a $2 Million penalty by the U.S. Federal Trade Commission (FTC) for deceptive advertising. The FTC charged that Lumosity deceived consumers with unfounded claims that its brain games can help users perform better at work and in school, reduce or delay… Read More »
It takes a lot to get neuroscientists in an uproar, but the subject of brain training programs and whether they are effective seems to do the trick. The latest round started with Stanford Center on Longevity issuing an open letter criticizing the “magic bullet” claims of many commercial brain training companies. A competing open letter… Read More »